Compare stores
As of November 11, 2026, Kroger is barely cheaper. You'd pay about 2% less for the same groceries at Kroger than at Fiesta Mart.
Kroger wins overall — but not on every item. Download Labeled App and discover healthy foods for less.
Calculated by multiplying the average 9¢ price difference by a standard 20-item grocery trip.
Biggest saving at KrogerBertolli Olive Oil Extra Virgin - 1.5 Liter$17.99 vs $29.99 at Fiesta Mart — save $12.00
Biggest saving at Fiesta MartKountry Boys Applewood Double-Smoked Thick Sliced Bacon$9.99 vs $16.99 at Kroger — save $7.00
The 15 products carried by the most stores we track — no more than two from any aisle — priced at Kroger and Fiesta Mart.
| Product | Kroger | Fiesta Mart |
|---|---|---|
| Daisy Squeezable Sour Cream 14 Ounces | $3.29 | $2.77 |
| Country Crock Original Vegetable Oil Spread 15 Ounces | $3.59 | $4.29 |
| Jiffy Corn Muffin Mix 8.5 Oz | $0.74 | $0.67 |
| Nutella Hazelnut Spread with Cocoa | $5.49 | $5.49 |
| Coca-Cola Soda Cans | $11.99 | $9.97 |
| El Monterey Beef and Bean Burrito, Family size 8 pack/ 32 oz | $5.99 | $6.57 |
| King's Hawaiian Original Hawaiian Sweet Rolls, 12 Count | $5.00 | $3.97 |
| Alani Nu Pink Slush Sugar Free Energy Drink Can | $2.99 | $2.49 |
| Dave's Killer Bread Organic 21 Whole Grains & Seeds Bread 27 Ounces | $6.49 | $7.49 |
| Eggo Blueberry Waffles - 10 ct | $3.00 | $3.98 |
| belVita Blueberry Breakfast Bars Biscuits | $4.99 | $4.99 |
| CHIPS AHOY! Original Chocolate Chip Cookies - 18.2 Oz | $4.79 | $6.99 |
| Star Kist Tuna, In Water, Chunk Light 5 Oz | $1.29 | $1.09 |
| Spam 25% Less Sodium Meat 12 Oz | $4.59 | $4.49 |
| Birds Eye Broccoli Florets 10.8 Oz | $2.29 | $3.69 |
| Total | $66.52 | $68.94 |
Kroger is $2.42 cheaper on this basket.
Average price of the matched products in each aisle, biggest difference first.
| Aisle | Kroger | Fiesta Mart | CheaperGap |
|---|---|---|---|
| Ready meals277 items | $4.52 | $5.33 | Kroger · 15% |
| Snacks269 items | $4.66 | $5.20 | Kroger · 10% |
| Frozen58 items | $5.65 | $6.14 | Kroger · 8% |
| Beverages664 items | $5.63 | $5.23 | Fiesta Mart · 7% |
| Baby food35 items | $6.62 | $6.28 | Fiesta Mart · 5% |
| Pantry368 items | $3.40 | $3.55 | Kroger · 4% |
| Bakery127 items | $4.21 | $4.34 | Kroger · 3% |
| Dairy182 items | $4.32 | $4.38 | Kroger · 1% |
| Meat131 items | $5.73 | $5.71 | Same |
The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.
| Price level | Kroger | Fiesta Mart | CheaperGap |
|---|---|---|---|
| Under $3686 items | $1.94 | $2.01 | Kroger · 3% |
| $3 to $101,302 items | $5.32 | $5.38 | Kroger · 1% |
| Over $10138 items | $13.84 | $14.42 | Kroger · 4% |
Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.
| Ingredient score | Kroger | Fiesta Mart | CheaperGap |
|---|---|---|---|
 Score A359 items | $4.25 | $4.30 | Kroger · 1% |
 Score AB381 items | $4.24 | $4.37 | Kroger · 3% |
 Score B678 items | $4.63 | $4.74 | Kroger · 2% |
 Score C708 items | $5.50 | $5.59 | Kroger · 2% |
Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.
Prices are periodic snapshots and may differ from your local store.
We are independent — stores don't pay us for placement.
All images, logos, and trademarks belong to their respective owners.