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As of November 11, 2026, United Supermarkets is cheaper. You'd pay about 4% less for the same groceries at United Supermarkets than at The Fresh Grocer.
United Supermarkets wins overall — but not on every item. Download Labeled App and discover healthy foods for less.
Calculated by multiplying the average 22¢ price difference by a standard 20-item grocery trip.
Biggest saving at United SupermarketsFoster Farms Hot & Spicy Chicken Wings, Frozen - 22 oz$7.99 vs $14.89 at The Fresh Grocer — save $6.90
Biggest saving at The Fresh GrocerCAULIPOWER Spicy(ish) Chicken Tenders$7.99 vs $10.99 at United Supermarkets — save $3.00
The 15 products carried by the most stores we track — no more than two from any aisle — priced at United Supermarkets and The Fresh Grocer.
| Product | United Supermarkets | The Fresh Grocer |
|---|---|---|
| Daisy Squeezable Sour Cream 14 Ounces | $2.99 | $4.19 |
| Country Crock Original Vegetable Oil Spread 15 Ounces | $3.49 | $3.99 |
| Nutella Hazelnut Spread with Cocoa | $5.99 | $4.49 |
| Arm & Hammer Baking Soda, 1 lb. | $1.79 | $0.99 |
| Alani Nu Pink Slush Sugar Free Energy Drink Can | $2.50 | $2.77 |
| Pop-Tarts Frosted Brown Sugar Cinnamon Toaster Pastries | $3.99 | $5.39 |
| Pop-Tarts Frosted Strawberry Toaster Pastries | $3.99 | $5.39 |
| 7UP Lime Lemon Caffeine-Free Soda Bottle | $2.00 | $3.51 |
| Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces | $3.00 | $4.49 |
| belVita Blueberry Breakfast Bars Biscuits | $4.49 | $4.00 |
| Belvita Cinnamon Brown Sugar Breakfast Biscuits 5 Pack | $4.49 | $4.00 |
| Hormel Original Pepperoni 6 Oz | $4.99 | $6.59 |
| Lunchables Pepperoni Pizza Lunch Combinations Fun Pack 1 Ea | $3.00 | $4.58 |
| Lunchables Turkey & American Lunch Combinations Fun Pack! 1 Ea | $3.00 | $4.58 |
| Hillshire Farm Ultra Thin Sliced Honey Ham Sandwich Meat 9 Oz | $5.49 | $6.99 |
| Total | $55.20 | $65.95 |
United Supermarkets is $10.75 cheaper on this basket.
Average price of the matched products in each aisle, biggest difference first.
| Aisle | United Supermarkets | The Fresh Grocer | CheaperGap |
|---|---|---|---|
| Beverages123 items | $4.53 | $5.25 | United Supermarkets · 14% |
| Meat56 items | $8.08 | $7.53 | The Fresh Grocer · 7% |
| Pantry127 items | $4.88 | $5.25 | United Supermarkets · 7% |
| Bakery68 items | $4.45 | $4.74 | United Supermarkets · 6% |
| Dairy138 items | $4.76 | $4.89 | United Supermarkets · 3% |
| Ready meals148 items | $5.72 | $5.85 | United Supermarkets · 2% |
| Snacks138 items | $5.97 | $5.94 | Same |
The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.
| Price level | United Supermarkets | The Fresh Grocer | CheaperGap |
|---|---|---|---|
| Under $3149 items | $2.38 | $2.48 | United Supermarkets · 4% |
| $3 to $10615 items | $5.17 | $5.57 | United Supermarkets · 7% |
| Over $1061 items | $13.73 | $12.41 | The Fresh Grocer · 10% |
Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.
| Ingredient score | United Supermarkets | The Fresh Grocer | CheaperGap |
|---|---|---|---|
 Score A94 items | $6.13 | $6.12 | Same |
 Score AB207 items | $5.26 | $5.64 | United Supermarkets · 7% |
 Score B267 items | $4.87 | $4.99 | United Supermarkets · 2% |
 Score C257 items | $5.48 | $5.75 | United Supermarkets · 5% |
Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.
Prices are periodic snapshots and may differ from your local store.
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