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As of November 11, 2026, Price Rite Marketplace is cheaper. You'd pay about 15% less for the same groceries at Price Rite Marketplace than at The Fresh Grocer.
Price Rite Marketplace wins overall — but not on every item. Download Labeled App and discover healthy foods for less.
Calculated by multiplying the average 79¢ price difference by a standard 20-item grocery trip.
Biggest saving at Price Rite MarketplaceRico Long Grain Rice 20 Pound$11.99 vs $19.59 at The Fresh Grocer — save $7.60
Biggest saving at The Fresh GrocerBotticelli Classic Olive Oil, 67.6 fl oz$17.99 vs $21.99 at Price Rite Marketplace — save $4.00
The 15 products carried by the most stores we track — no more than two from any aisle — priced at Price Rite Marketplace and The Fresh Grocer.
| Product | Price Rite Marketplace | The Fresh Grocer |
|---|---|---|
| Daisy Squeezable Sour Cream 14 Ounces | $2.99 | $4.19 |
| Country Crock Original Vegetable Oil Spread 15 Ounces | $3.49 | $3.99 |
| Nutella Hazelnut Spread with Cocoa | $3.99 | $4.49 |
| Arm & Hammer Baking Soda, 1 lb. | $1.00 | $0.99 |
| Alani Nu Pink Slush Sugar Free Energy Drink Can | $2.59 | $2.77 |
| Pop-Tarts Frosted Brown Sugar Cinnamon Toaster Pastries | $3.49 | $5.39 |
| Pop-Tarts Frosted Strawberry Toaster Pastries | $3.49 | $5.39 |
| 7UP Lime Lemon Caffeine-Free Soda Bottle | $2.49 | $3.51 |
| Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces | $2.99 | $4.49 |
| belVita Blueberry Breakfast Bars Biscuits | $4.49 | $4.00 |
| Belvita Cinnamon Brown Sugar Breakfast Biscuits 5 Pack | $4.49 | $4.00 |
| Hormel Original Pepperoni 6 Oz | $3.99 | $6.59 |
| Lunchables Pepperoni Pizza Lunch Combinations Fun Pack 1 Ea | $2.99 | $4.58 |
| Lunchables Turkey & American Lunch Combinations Fun Pack! 1 Ea | $2.99 | $4.58 |
| Hillshire Farm Ultra Thin Sliced Honey Ham Sandwich Meat 9 Oz | $4.29 | $6.99 |
| Total | $49.76 | $65.95 |
Price Rite Marketplace is $16.19 cheaper on this basket.
Average price of the matched products in each aisle, biggest difference first.
| Aisle | Price Rite Marketplace | The Fresh Grocer | CheaperGap |
|---|---|---|---|
| Pantry152 items | $3.31 | $4.09 | Price Rite Marketplace · 19% |
| Beverages96 items | $3.79 | $4.62 | Price Rite Marketplace · 18% |
| Bakery110 items | $4.09 | $4.92 | Price Rite Marketplace · 17% |
| Ready meals138 items | $4.43 | $5.34 | Price Rite Marketplace · 17% |
| Snacks172 items | $4.13 | $4.87 | Price Rite Marketplace · 15% |
| Dairy112 items | $3.67 | $4.21 | Price Rite Marketplace · 13% |
| Meat119 items | $8.04 | $9.08 | Price Rite Marketplace · 11% |
| Fresh produce37 items | $3.25 | $3.40 | Price Rite Marketplace · 4% |
The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.
| Price level | Price Rite Marketplace | The Fresh Grocer | CheaperGap |
|---|---|---|---|
| Under $3366 items | $2.03 | $2.40 | Price Rite Marketplace · 15% |
| $3 to $10525 items | $4.72 | $5.65 | Price Rite Marketplace · 17% |
| Over $1065 items | $14.74 | $16.73 | Price Rite Marketplace · 12% |
Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.
| Ingredient score | Price Rite Marketplace | The Fresh Grocer | CheaperGap |
|---|---|---|---|
 Score A171 items | $4.92 | $5.36 | Price Rite Marketplace · 8% |
 Score AB207 items | $4.92 | $5.93 | Price Rite Marketplace · 17% |
 Score B270 items | $3.67 | $4.38 | Price Rite Marketplace · 16% |
 Score C308 items | $4.32 | $5.22 | Price Rite Marketplace · 17% |
Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.
Prices are periodic snapshots and may differ from your local store.
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