Target vs Festival Foods

Target vs Festival Foods at a glance

• The aisles split 6–1: Target wins 6, Festival Foods wins 1.
• On the healthiest products (ingredient score A or AB), Festival Foods is 5% cheaper.
• The same 15-product basket costs $59.35 at Target and $66.65 at Festival Foods.

How far apart Target and Festival Foods prices are

• Within 10%: 878 items
• 10% to 25% apart: 1,370 items
• More than 25% apart: 631 items
• Typical gap: 14.6% per item, where the prices differ

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  Biggest saving at TargetBetty Crocker Sprinkles, Rainbow$11.99 vs $20.29 at Festival Foods — save $8.30

• 

  Biggest saving at Festival FoodsBlue Diamond Gluten Free Finely Sifted Almond Flour$10.99 vs $17.99 at Target — save $7.00

The same basket at Target and Festival Foods

The 15 products carried by the most stores we track — no more than two from any aisle — priced at Target and Festival Foods.

Target is $7.30 cheaper on this basket.

Target vs Festival Foods prices by aisle

Average price of the matched products in each aisle, biggest difference first.

Target vs Festival Foods on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Healthier groceries: Target vs Festival Foods

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient score	Target	Festival Foods	CheaperGap
Score A478 items	$5.88	$5.00	Festival Foods · 15%
Score AB811 items	$5.22	$5.34	Target · 2%
Score B943 items	$5.18	$5.31	Target · 3%
Score C866 items	$5.38	$5.68	Target · 5%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.