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As of November 11, 2026, Piggly Wiggly is cheaper. You'd pay about 15% less for the same groceries at Piggly Wiggly than at Shop Smart.
Piggly Wiggly wins overall — but not on every item. Download Labeled App and discover healthy foods for less.
Calculated by multiplying the average 81¢ price difference by a standard 20-item grocery trip.
Biggest saving at Piggly WigglyHarris Teeter Lean 93% Ground Beef$24.34 vs $47.67 at Shop Smart — save $23.33
Biggest saving at Shop SmartSprite Lemon-Lime Caffeine Free Soda Cans$11.99 vs $17.59 at Piggly Wiggly — save $5.60
The 15 products carried by the most stores we track — no more than two from any aisle — priced at Piggly Wiggly and Shop Smart.
| Product | Piggly Wiggly | Shop Smart |
|---|---|---|
| Daisy Squeezable Sour Cream 14 Ounces | $2.09 | $3.19 |
| Country Crock Original Vegetable Oil Spread 15 Ounces | $3.59 | $5.29 |
| Nutella Hazelnut Spread with Cocoa | $6.59 | $7.39 |
| Arm & Hammer Baking Soda, 1 lb. | $1.89 | $2.39 |
| Thomas' Original English Muffins | $3.50 | $2.59 |
| Coca-Cola Soda Cans | $11.99 | $13.79 |
| El Monterey Beef and Bean Burrito, Family size 8 pack/ 32 oz | $6.49 | $8.39 |
| Alani Nu Pink Slush Sugar Free Energy Drink Can | $3.29 | $2.50 |
| Dave's Killer Bread Organic 21 Whole Grains & Seeds Bread 27 Ounces | $8.29 | $9.49 |
| Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack | $4.69 | $5.19 |
| Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces | $2.99 | $5.49 |
| Eggo Buttermilk Waffles - 10 ct Frozen | $4.09 | $3.50 |
| belVita Blueberry Breakfast Bars Biscuits | $5.99 | $6.49 |
| Star Kist Tuna, In Water, Chunk Light 5 Oz | $1.59 | $1.65 |
| Spam 25% Less Sodium Meat 12 Oz | $4.39 | $6.29 |
| Total | $71.46 | $83.63 |
Piggly Wiggly is $12.17 cheaper on this basket.
Average price of the matched products in each aisle, biggest difference first.
| Aisle | Piggly Wiggly | Shop Smart | CheaperGap |
|---|---|---|---|
| Fresh produce69 items | $2.49 | $3.83 | Piggly Wiggly · 35% |
| Dairy170 items | $3.78 | $4.65 | Piggly Wiggly · 19% |
| Meat120 items | $5.49 | $6.63 | Piggly Wiggly · 17% |
| Pantry702 items | $4.25 | $5.14 | Piggly Wiggly · 17% |
| Beverages614 items | $5.06 | $5.94 | Piggly Wiggly · 15% |
| Ready meals522 items | $4.29 | $5.00 | Piggly Wiggly · 14% |
| Baby food34 items | $2.60 | $2.98 | Piggly Wiggly · 13% |
| Frozen90 items | $6.16 | $6.98 | Piggly Wiggly · 12% |
| Bakery111 items | $5.09 | $5.64 | Piggly Wiggly · 10% |
| Snacks504 items | $4.88 | $5.42 | Piggly Wiggly · 10% |
The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.
| Price level | Piggly Wiggly | Shop Smart | CheaperGap |
|---|---|---|---|
| Under $3748 items | $2.00 | $2.40 | Piggly Wiggly · 17% |
| $3 to $102,073 items | $4.92 | $5.79 | Piggly Wiggly · 15% |
| Over $10178 items | $12.41 | $14.30 | Piggly Wiggly · 13% |
Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.
| Ingredient score | Piggly Wiggly | Shop Smart | CheaperGap |
|---|---|---|---|
 Score A528 items | $4.10 | $5.11 | Piggly Wiggly · 20% |
 Score AB541 items | $4.62 | $5.29 | Piggly Wiggly · 13% |
 Score B906 items | $4.52 | $5.20 | Piggly Wiggly · 13% |
 Score C1,024 items | $5.03 | $5.94 | Piggly Wiggly · 15% |
Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.
Prices are periodic snapshots and may differ from your local store.
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