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As of November 11, 2026, Price Rite Marketplace is cheaper. You'd pay about 34% less for the same groceries at Price Rite Marketplace than at Shop Smart.
Price Rite Marketplace wins overall — but not on every item. Download Labeled App and discover healthy foods for less.
Calculated by multiplying the average $1.73 price difference by a standard 20-item grocery trip.
Biggest saving at Price Rite MarketplaceEnsure MAX Milk Chocolate 30g Protein Nutrition Shakes - 4 pk$9.99 vs $17.99 at Shop Smart — save $8.00
Biggest saving at Shop SmartBadia Spices Complete Seasoning the Original$5.29 vs $9.99 at Price Rite Marketplace — save $4.70
The 15 products carried by the most stores we track — no more than two from any aisle — priced at Price Rite Marketplace and Shop Smart.
| Product | Price Rite Marketplace | Shop Smart |
|---|---|---|
| Daisy Squeezable Sour Cream 14 Ounces | $2.99 | $3.19 |
| Country Crock Original Vegetable Oil Spread 15 Ounces | $3.49 | $5.29 |
| Nutella Hazelnut Spread with Cocoa | $3.99 | $7.39 |
| Thomas' Original English Muffins | $3.99 | $2.59 |
| Coca-Cola Soda Cans | $8.39 | $13.79 |
| King's Hawaiian Original Hawaiian Sweet Rolls, 12 Count | $2.99 | $1.95 |
| Alani Nu Pink Slush Sugar Free Energy Drink Can | $2.59 | $2.50 |
| Dave's Killer Bread Organic Thin-Sliced 21 Whole Grains & Seeds Bread 20 Ounces | $5.99 | $5.99 |
| Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces | $2.99 | $5.49 |
| Eggo Buttermilk Waffles - 10 ct Frozen | $2.99 | $3.50 |
| Eggo Blueberry Waffles - 10 ct | $2.99 | $3.50 |
| belVita Blueberry Breakfast Bars Biscuits | $4.49 | $6.49 |
| CHIPS AHOY! Original Chocolate Chip Cookies - 18.2 Oz | $5.39 | $6.69 |
| Star Kist Tuna, In Water, Chunk Light 5 Oz | $1.00 | $1.65 |
| Spam 25% Less Sodium Meat 12 Oz | $4.19 | $6.29 |
| Total | $58.46 | $76.30 |
Price Rite Marketplace is $17.84 cheaper on this basket.
Average price of the matched products in each aisle, biggest difference first.
| Aisle | Price Rite Marketplace | Shop Smart | CheaperGap |
|---|---|---|---|
| Pantry286 items | $2.87 | $4.90 | Price Rite Marketplace · 41% |
| Meat61 items | $3.71 | $6.10 | Price Rite Marketplace · 39% |
| Frozen54 items | $4.26 | $6.89 | Price Rite Marketplace · 38% |
| Ready meals267 items | $3.15 | $4.78 | Price Rite Marketplace · 34% |
| Snacks281 items | $3.39 | $5.04 | Price Rite Marketplace · 33% |
| Beverages288 items | $3.86 | $5.56 | Price Rite Marketplace · 31% |
| Dairy82 items | $3.11 | $4.31 | Price Rite Marketplace · 28% |
| Bakery80 items | $4.00 | $5.10 | Price Rite Marketplace · 22% |
The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.
| Price level | Price Rite Marketplace | Shop Smart | CheaperGap |
|---|---|---|---|
| Under $3495 items | $1.67 | $2.57 | Price Rite Marketplace · 35% |
| $3 to $10904 items | $4.00 | $6.01 | Price Rite Marketplace · 33% |
| Over $1043 items | $9.86 | $15.73 | Price Rite Marketplace · 37% |
Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.
| Ingredient score | Price Rite Marketplace | Shop Smart | CheaperGap |
|---|---|---|---|
 Score A214 items | $3.22 | $5.10 | Price Rite Marketplace · 37% |
 Score AB271 items | $3.26 | $5.07 | Price Rite Marketplace · 36% |
 Score B465 items | $3.29 | $4.81 | Price Rite Marketplace · 31% |
 Score C492 items | $3.59 | $5.44 | Price Rite Marketplace · 34% |
Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.
Prices are periodic snapshots and may differ from your local store.
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