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As of November 11, 2026, Hy-Vee is cheaper. You'd pay about 8% less for the same groceries at Hy-Vee than at Market Basket.
Hy-Vee wins overall — but not on every item. Download Labeled App and discover healthy foods for less.
Calculated by multiplying the average 37¢ price difference by a standard 20-item grocery trip.
Biggest saving at Hy-VeeMonster Energy Ultra Variety Pack Liberty Sugar Free Energy Drink 12 Pack - 16 fl oz$14.99 vs $27.29 at Market Basket — save $12.30
Biggest saving at Market BasketBeemax Dubai Style Chocolate 7.4 oz$12.59 vs $19.99 at Hy-Vee — save $7.40
The 15 products carried by the most stores we track — no more than two from any aisle — priced at Hy-Vee and Market Basket.
| Product | Hy-Vee | Market Basket |
|---|---|---|
| Daisy Squeezable Sour Cream 14 Ounces | $2.94 | $3.35 |
| Country Crock Original Vegetable Oil Spread 15 Ounces | $2.99 | $3.89 |
| Jiffy Corn Muffin Mix 8.5 Oz | $0.77 | $0.83 |
| Nutella Hazelnut Spread with Cocoa | $5.49 | $6.29 |
| Thomas' Original English Muffins | $3.97 | $4.82 |
| Coca-Cola Soda Cans | $9.99 | $10.07 |
| El Monterey Beef and Bean Burrito, Family size 8 pack/ 32 oz | $5.99 | $5.99 |
| King's Hawaiian Original Hawaiian Sweet Rolls, 12 Count | $2.00 | $3.99 |
| Alani Nu Pink Slush Sugar Free Energy Drink Can | $2.67 | $2.61 |
| Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack | $2.99 | $4.49 |
| Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces | $3.48 | $2.99 |
| Eggo Buttermilk Waffles - 10 ct Frozen | $2.96 | $2.99 |
| belVita Blueberry Breakfast Bars Biscuits | $3.33 | $4.49 |
| Star Kist Tuna, In Water, Chunk Light 5 Oz | $1.14 | $1.29 |
| Spam 25% Less Sodium Meat 12 Oz | $4.99 | $4.61 |
| Total | $55.70 | $62.70 |
Hy-Vee is $7.00 cheaper on this basket.
Average price of the matched products in each aisle, biggest difference first.
| Aisle | Hy-Vee | Market Basket | CheaperGap |
|---|---|---|---|
| Meat283 items | $5.40 | $6.31 | Hy-Vee · 14% |
| Ready meals1,110 items | $3.89 | $4.43 | Hy-Vee · 12% |
| Dairy456 items | $4.15 | $4.68 | Hy-Vee · 11% |
| Fresh produce44 items | $3.92 | $3.54 | Market Basket · 10% |
| Snacks842 items | $4.46 | $4.97 | Hy-Vee · 10% |
| Baby food89 items | $5.91 | $6.48 | Hy-Vee · 9% |
| Beverages862 items | $5.80 | $6.21 | Hy-Vee · 7% |
| Bakery239 items | $4.41 | $4.67 | Hy-Vee · 6% |
| Frozen185 items | $5.24 | $5.50 | Hy-Vee · 5% |
| Pantry1,357 items | $3.94 | $3.99 | Hy-Vee · 1% |
The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.
| Price level | Hy-Vee | Market Basket | CheaperGap |
|---|---|---|---|
| Under $31,531 items | $2.07 | $2.21 | Hy-Vee · 6% |
| $3 to $103,721 items | $4.90 | $5.29 | Hy-Vee · 7% |
| Over $10252 items | $13.34 | $14.93 | Hy-Vee · 11% |
Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.
| Ingredient score | Hy-Vee | Market Basket | CheaperGap |
|---|---|---|---|
 Score A760 items | $4.13 | $4.39 | Hy-Vee · 6% |
 Score AB935 items | $4.26 | $4.67 | Hy-Vee · 9% |
 Score B1,752 items | $4.45 | $4.87 | Hy-Vee · 9% |
 Score C2,057 items | $4.78 | $5.16 | Hy-Vee · 7% |
Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.
Prices are periodic snapshots and may differ from your local store.
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