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H-E-B vs King Soopers

As of November 11, 2026, H-E-B is cheaper. You'd pay about 12% less for the same groceries at H-E-B than at King Soopers.

H-E-B vs King Soopers at a glance

  • H-E-B is cheaper in all 10 aisles we compared.
  • On the healthiest products (ingredient score A or AB), H-E-B is 12% cheaper.
  • The same 15-product basket costs $54.59 at H-E-B and $64.62 at King Soopers.

H-E-B vs King Soopers: 6,240 products compared

  • H-E-B: cheaper on 5,278 items — overall winner on average price
  • King Soopers: beats H-E-B on 909 items — but loses overall
  • Same price: 53 items

H-E-B wins overall — but not on every item. Download Labeled App and discover healthy foods for less.

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How much you'd save at H-E-B

  • Average prices: $4.88 at H-E-B vs $5.51 at King Soopers
  • Basket savings: save about $12.60 on a 20-item basket at H-E-B (63¢ less per item)

Calculated by multiplying the average 63¢ price difference by a standard 20-item grocery trip.

How far apart H-E-B and King Soopers prices are

  • Within 10%: 2,520 items
  • 10% to 25% apart: 2,748 items
  • More than 25% apart: 919 items
  • Typical gap: 12.3% per item, where the prices differ
  • MaraNatha Creamy Raw California Almond Butter

    Biggest saving at H-E-BMaraNatha Creamy Raw California Almond Butter$11.61 vs $18.99 at King Soopers — save $7.38

  • Similac Sensitive for Fussiness & Gas Powder Infant Formula with Iron

    Biggest saving at King SoopersSimilac Sensitive for Fussiness & Gas Powder Infant Formula with Iron$39.99 vs $48.97 at H-E-B — save $8.98

The same basket at H-E-B and King Soopers

The 15 products carried by the most stores we track — no more than two from any aisle — priced at H-E-B and King Soopers.

ProductH-E-BKing Soopers
Daisy Squeezable Sour Cream 14 Ounces$2.94$3.39
Country Crock Original Vegetable Oil Spread 15 Ounces$3.43$3.69
Jiffy Corn Muffin Mix 8.5 Oz$0.50$0.74
Nutella Hazelnut Spread with Cocoa$4.97$5.49
Thomas' Original English Muffins$3.77$4.49
Coca-Cola Soda Cans$8.42$11.99
El Monterey Beef and Bean Burrito, Family size 8 pack/ 32 oz$5.47$5.99
King's Hawaiian Original Hawaiian Sweet Rolls, 12 Count$4.72$5.49
Alani Nu Pink Slush Sugar Free Energy Drink Can$2.67$2.99
Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack$2.97$2.50
Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces$2.96$3.49
Eggo Buttermilk Waffles - 10 ct Frozen$2.96$3.00
belVita Blueberry Breakfast Bars Biscuits$3.97$5.49
Star Kist Tuna, In Water, Chunk Light 5 Oz$1.12$1.29
Spam 25% Less Sodium Meat 12 Oz$3.72$4.59
Total$54.59$64.62

H-E-B is $10.03 cheaper on this basket.

H-E-B vs King Soopers prices by aisle

Average price of the matched products in each aisle, biggest difference first.

AisleH-E-BKing SoopersCheaperGap
Beverages1,064 items$4.97$5.92H-E-B · 16%
Frozen203 items$5.08$5.95H-E-B · 15%
Pantry1,255 items$3.98$4.52H-E-B · 12%
Dairy535 items$4.36$4.90H-E-B · 11%
Snacks1,292 items$4.96$5.60H-E-B · 11%
Bakery336 items$4.65$5.18H-E-B · 10%
Ready meals734 items$4.34$4.82H-E-B · 10%
Meat338 items$6.44$7.19H-E-B · 10%
Baby food329 items$9.14$9.65H-E-B · 5%
Fresh produce128 items$2.41$2.48H-E-B · 3%

H-E-B vs King Soopers on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Price levelH-E-BKing SoopersCheaperGap
Under $31,858 items$2.00$2.17H-E-B · 8%
$3 to $103,942 items$5.00$5.77H-E-B · 13%
Over $10440 items$15.93$17.36H-E-B · 8%

Healthier groceries: H-E-B vs King Soopers

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient scoreH-E-BKing SoopersCheaperGap
Score A1,106 items$4.14$4.70H-E-B · 12%
Score AB1,542 items$4.63$5.26H-E-B · 12%
Score B1,941 items$4.87$5.47H-E-B · 11%
Score C1,651 items$5.61$6.33H-E-B · 11%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.

Cheaper in H-E-B

Ingredient score A
Tomatillos

Tomatillos

$0.11H-E-B
$0.22King Soopers
Ingredient score AB
7UP Cherry Flavored Caffeine-Free Soda Cans

7UP Cherry Flavored Caffeine-Free Soda Cans

$6.00H-E-B
$11.99King Soopers
Ingredient score C
A&W Root Beer Zero Sugar Soda Cans

A&W Root Beer Zero Sugar Soda Cans

$6.00H-E-B
$11.99King Soopers
Ingredient score C
A&W Cream Soda Cans

A&W Cream Soda Cans

$6.00H-E-B
$11.99King Soopers
Ingredient score C
RC Cola Soda Cans

RC Cola Soda Cans

$6.00H-E-B
$11.99King Soopers
Ingredient score B
Sunkist Orange Soda Can

Sunkist Orange Soda Can

$6.00H-E-B
$11.99King Soopers

Cheaper in King Soopers

Ingredient score A
Anaheim Peppers

Anaheim Peppers

$0.25King Soopers
$0.50H-E-B
Ingredient score A
Organic Honey Crisp Apples

Organic Honey Crisp Apples

$1.35King Soopers
$2.59H-E-B
Ingredient score A
Red Fresno Chile

Red Fresno Chile

$3.99King Soopers
$7.64H-E-B
Ingredient score AB
CORE Hydration Perfectly Balance pH Purified Water

CORE Hydration Perfectly Balance pH Purified Water

$1.00King Soopers
$1.88H-E-B
Ingredient score A
Organic Cauliflower

Organic Cauliflower

$2.79King Soopers
$4.97H-E-B
Ingredient score A
Sweet Onions

Sweet Onions

$0.85King Soopers
$1.49H-E-B

How the H-E-B vs King Soopers price gap has changed

On Oct 16: H-E-B 12% cheaper. On Nov 11: H-E-B 12% cheaper. Each point is one price update (9 so far).

15%even5%↑ H-E-B cheaper↓ King Soopers cheaperOct 16 – Nov 11

Where H-E-B and King Soopers rank on price

  • H-E-B: #4 of 80 stores. Cheaper than 72 of the 75 stores it's compared with, prices about 16% below theirs on average.
  • King Soopers: #32 of 80 stores. Cheaper than 46 of the 75 stores it's compared with, prices about 4% below theirs on average.

Cheaper than H-E-B

Cheaper than King Soopers

Prices are periodic snapshots and may differ from your local store.

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