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Fred Meyer vs H-E-B: Which Is Cheaper?

As of September 17, 2026, H-E-B is cheaper. You'd pay about 12% less for the same groceries at H-E-B than at Fred Meyer.

The breakdown — 4,627 products compared

  • H-E-B: cheaper on 3,989 items — overall winner on average price
  • Fred Meyer: beats H-E-B on 600 items — but loses overall
  • Same price: 38 items

H-E-B wins overall — but not on every item. Download Labeled App and discover healthy foods for less.

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Estimated savings

  • Average prices: $4.86 at H-E-B vs $5.55 at Fred Meyer
  • Basket savings: save about $13.80 on a 20-item basket at H-E-B (69¢ less per item)

Calculated by multiplying the average 69¢ price difference by a standard 20-item grocery trip.

Cheaper by aisle

  • H-E-B: cheaper on frozen (17%), beverages (16%), pantry (13%), snacks (12%), ready meals (11%), dairy (11%), bakery (10%), meat (10%), baby foods (9%), fresh produce (7%)

H-E-B comes out cheaper in every aisle compared.

Cheaper in Fred Meyer

Ingredient score C
Gamesa Cremax Sugar Wafers - Strawberry, 5.7 oz

Gamesa Cremax Sugar Wafers - Strawberry, 5.7 oz

$1.00Fred Meyer
$1.98H-E-B
Ingredient score A
White Onions 0.65 lbs ($1.99 lb)

White Onions 0.65 lbs ($1.99 lb)

$0.50Fred Meyer
$0.89H-E-B
Ingredient score A
Fresh Habanero Peppers, Avg. 0.03 lb

Fresh Habanero Peppers, Avg. 0.03 lb

$0.14Fred Meyer
$0.24H-E-B
Ingredient score A
Lemon Perfect Organic Zero Sugar Lemon Water - Peach 15.2 oz

Lemon Perfect Organic Zero Sugar Lemon Water - Peach 15.2 oz

$1.25Fred Meyer
$2.00H-E-B
Ingredient score A
Lemon Perfect Organic Zero Sugar Lemon Water - Original 15.2 oz

Lemon Perfect Organic Zero Sugar Lemon Water - Original 15.2 oz

$1.25Fred Meyer
$2.00H-E-B
Ingredient score A
Lemon Perfect Organic Zero Sugar Lemon Water - Watermelon 15.2 oz

Lemon Perfect Organic Zero Sugar Lemon Water - Watermelon 15.2 oz

$1.25Fred Meyer
$2.00H-E-B

Cheaper in H-E-B

Ingredient score C
Sunkist Diet Orange Soda 12 oz Cans 12 pk

Sunkist Diet Orange Soda 12 oz Cans 12 pk

$6.00H-E-B
$11.99Fred Meyer
Ingredient score B
Squirt Citrus Soda 12 Pack 12 fl oz

Squirt Citrus Soda 12 Pack 12 fl oz

$6.00H-E-B
$11.99Fred Meyer
Ingredient score AB
7Up Cherry Flavored Caffeine Free Soda 12 pk Cans 12 oz

7Up Cherry Flavored Caffeine Free Soda 12 pk Cans 12 oz

$6.00H-E-B
$11.99Fred Meyer
Ingredient score C
Canada Dry Zero Sugar Ginger Ale Caffeine Free Soda Cans

Canada Dry Zero Sugar Ginger Ale Caffeine Free Soda Cans

$6.00H-E-B
$11.99Fred Meyer
Ingredient score C
A&W Root Beer Caffeine Free Soda 12 pk Cans, 12 oz

A&W Root Beer Caffeine Free Soda 12 pk Cans, 12 oz

$6.00H-E-B
$11.99Fred Meyer
Ingredient score C
Canada Dry Fruit Splash Strawberry Ginger Ale Soda 12 pk Cans 12 oz

Canada Dry Fruit Splash Strawberry Ginger Ale Soda 12 pk Cans 12 oz

$6.00H-E-B
$11.99Fred Meyer

Prices are periodic snapshots and may differ from your local store.

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