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H-E-B vs Publix

As of November 11, 2026, H-E-B is cheaper. You'd pay about 25% less for the same groceries at H-E-B than at Publix.

H-E-B vs Publix at a glance

  • H-E-B is cheaper in all 8 aisles we compared.
  • On the healthiest products (ingredient score A or AB), H-E-B is 24% cheaper.
  • The same 15-product basket costs $48.75 at H-E-B and $66.69 at Publix.

H-E-B vs Publix: 4,704 products compared

  • H-E-B: cheaper on 4,436 items — overall winner on average price
  • Publix: beats H-E-B on 260 items — but loses overall
  • Same price: 8 items

H-E-B wins overall — but not on every item. Download Labeled App and discover healthy foods for less.

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How much you'd save at H-E-B

  • Average prices: $4.52 at H-E-B vs $6.01 at Publix
  • Basket savings: save about $29.80 on a 20-item basket at H-E-B ($1.49 less per item)

Calculated by multiplying the average $1.49 price difference by a standard 20-item grocery trip.

How far apart H-E-B and Publix prices are

  • Within 10%: 411 items
  • 10% to 25% apart: 1,885 items
  • More than 25% apart: 2,400 items
  • Typical gap: 25.3% per item, where the prices differ
  • Jack Links Beef Jerky Teriyaki 8 ounces

    Biggest saving at H-E-BJack Links Beef Jerky Teriyaki 8 ounces$12.28 vs $20.99 at Publix — save $8.71

  • smartwater Alkaline With Antioxidant Ionized Electrolyte Vapor-Distilled Water Bottles

    Biggest saving at Publixsmartwater Alkaline With Antioxidant Ionized Electrolyte Vapor-Distilled Water Bottles$17.39 vs $22.98 at H-E-B — save $5.59

The same basket at H-E-B and Publix

The 15 products carried by the most stores we track — no more than two from any aisle — priced at H-E-B and Publix.

ProductH-E-BPublix
Daisy Squeezable Sour Cream 14 Ounces$2.94$3.49
Country Crock Original Vegetable Oil Spread 15 Ounces$3.43$5.09
Jiffy Corn Muffin Mix 8.5 Oz$0.50$0.83
Nutella Hazelnut Spread with Cocoa$4.97$5.87
Thomas' Original English Muffins$3.77$6.31
El Monterey Beef and Bean Burrito, Family size 8 pack/ 32 oz$5.47$6.63
King's Hawaiian Original Hawaiian Sweet Rolls, 12 Count$4.72$5.97
Alani Nu Pink Slush Sugar Free Energy Drink Can$2.67$3.31
Diet Coke Soda Bottle$2.58$3.19
Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack$2.97$5.75
Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces$2.96$4.25
Eggo Buttermilk Waffles - 10 ct Frozen$2.96$4.25
belVita Blueberry Breakfast Bars Biscuits$3.97$5.97
Star Kist Tuna, In Water, Chunk Light 5 Oz$1.12$1.53
Spam 25% Less Sodium Meat 12 Oz$3.72$4.25
Total$48.75$66.69

H-E-B is $17.94 cheaper on this basket.

H-E-B vs Publix prices by aisle

Average price of the matched products in each aisle, biggest difference first.

AisleH-E-BPublixCheaperGap
Frozen239 items$4.96$7.07H-E-B · 30%
Meat222 items$5.40$7.42H-E-B · 27%
Bakery320 items$4.43$5.98H-E-B · 26%
Beverages772 items$4.86$6.60H-E-B · 26%
Ready meals785 items$4.32$5.79H-E-B · 25%
Pantry1,027 items$4.01$5.18H-E-B · 23%
Snacks900 items$4.71$6.12H-E-B · 23%
Dairy397 items$4.51$5.80H-E-B · 22%

H-E-B vs Publix on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Price levelH-E-BPublixCheaperGap
Under $3895 items$1.93$2.57H-E-B · 25%
$3 to $103,548 items$4.70$6.28H-E-B · 25%
Over $10261 items$11.04$14.16H-E-B · 22%

Healthier groceries: H-E-B vs Publix

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient scoreH-E-BPublixCheaperGap
Score A653 items$4.38$5.66H-E-B · 23%
Score AB1,245 items$4.67$6.14H-E-B · 24%
Score B1,485 items$4.58$6.02H-E-B · 24%
Score C1,321 items$4.40$6.06H-E-B · 27%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.

How the H-E-B vs Publix price gap has changed

On Oct 16: H-E-B 25% cheaper. On Nov 11: H-E-B 25% cheaper. Each point is one price update (9 so far).

25%even5%↑ H-E-B cheaper↓ Publix cheaperOct 16 – Nov 11

Where H-E-B and Publix rank on price

  • H-E-B: #4 of 80 stores. Cheaper than 72 of the 75 stores it's compared with, prices about 16% below theirs on average.
  • Publix: #72 of 80 stores. Cheaper than 5 of the 73 stores it's compared with, prices about 14% above theirs on average.

Cheaper than H-E-B

Cheaper than Publix

Prices are periodic snapshots and may differ from your local store.

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