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H-E-B vs Macey's

As of November 11, 2026, H-E-B is cheaper. You'd pay about 17% less for the same groceries at H-E-B than at Macey's.

H-E-B vs Macey's at a glance

  • H-E-B is cheaper in all 10 aisles we compared.
  • On the healthiest products (ingredient score A or AB), H-E-B is 18% cheaper.
  • The same 15-product basket costs $54.59 at H-E-B and $60.05 at Macey's.

H-E-B vs Macey's: 5,023 products compared

  • H-E-B: cheaper on 4,352 items — overall winner on average price
  • Macey's: beats H-E-B on 666 items — but loses overall
  • Same price: 5 items

H-E-B wins overall — but not on every item. Download Labeled App and discover healthy foods for less.

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How much you'd save at H-E-B

  • Average prices: $4.19 at H-E-B vs $5.05 at Macey's
  • Basket savings: save about $17.20 on a 20-item basket at H-E-B (86¢ less per item)

Calculated by multiplying the average 86¢ price difference by a standard 20-item grocery trip.

How far apart H-E-B and Macey's prices are

  • Within 10%: 1,051 items
  • 10% to 25% apart: 2,323 items
  • More than 25% apart: 1,644 items
  • Typical gap: 20.1% per item, where the prices differ
  • Earth's Best Organic Dairy Powder Infant Formula with Iron

    Biggest saving at H-E-BEarth's Best Organic Dairy Powder Infant Formula with Iron$34.57 vs $45.49 at Macey's — save $10.92

  • M&M's Peanut Milk Chocolate Candy Party Size

    Biggest saving at Macey'sM&M's Peanut Milk Chocolate Candy Party Size$7.99 vs $14.84 at H-E-B — save $6.85

The same basket at H-E-B and Macey's

The 15 products carried by the most stores we track — no more than two from any aisle — priced at H-E-B and Macey's.

ProductH-E-BMacey's
Daisy Squeezable Sour Cream 14 Ounces$2.94$2.19
Country Crock Original Vegetable Oil Spread 15 Ounces$3.43$3.99
Jiffy Corn Muffin Mix 8.5 Oz$0.50$0.79
Nutella Hazelnut Spread with Cocoa$4.97$4.99
Thomas' Original English Muffins$3.77$3.49
Coca-Cola Soda Cans$8.42$11.99
El Monterey Beef and Bean Burrito, Family size 8 pack/ 32 oz$5.47$5.99
King's Hawaiian Original Hawaiian Sweet Rolls, 12 Count$4.72$2.49
Alani Nu Pink Slush Sugar Free Energy Drink Can$2.67$2.49
Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack$2.97$3.49
Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces$2.96$3.39
Eggo Buttermilk Waffles - 10 ct Frozen$2.96$2.99
belVita Blueberry Breakfast Bars Biscuits$3.97$5.29
Star Kist Tuna, In Water, Chunk Light 5 Oz$1.12$1.49
Spam 25% Less Sodium Meat 12 Oz$3.72$4.99
Total$54.59$60.05

H-E-B is $5.46 cheaper on this basket.

H-E-B vs Macey's prices by aisle

Average price of the matched products in each aisle, biggest difference first.

AisleH-E-BMacey'sCheaperGap
Frozen137 items$4.77$6.15H-E-B · 22%
Pantry1,362 items$3.91$4.87H-E-B · 20%
Fresh produce51 items$2.60$3.11H-E-B · 17%
Ready meals934 items$3.87$4.69H-E-B · 17%
Dairy359 items$4.06$4.84H-E-B · 16%
Snacks866 items$4.39$5.22H-E-B · 16%
Beverages707 items$4.51$5.30H-E-B · 15%
Meat225 items$5.50$6.50H-E-B · 15%
Baby food140 items$4.03$4.70H-E-B · 14%
Bakery211 items$4.47$5.09H-E-B · 12%

H-E-B vs Macey's on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Price levelH-E-BMacey'sCheaperGap
Under $31,460 items$1.92$2.23H-E-B · 14%
$3 to $103,367 items$4.70$5.71H-E-B · 18%
Over $10196 items$12.24$14.72H-E-B · 17%

Healthier groceries: H-E-B vs Macey's

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient scoreH-E-BMacey'sCheaperGap
Score A892 items$4.14$5.01H-E-B · 17%
Score AB1,280 items$4.30$5.22H-E-B · 18%
Score B1,482 items$4.18$4.93H-E-B · 15%
Score C1,369 items$4.12$5.04H-E-B · 18%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.

Where H-E-B and Macey's rank on price

  • H-E-B: #4 of 80 stores. Cheaper than 72 of the 75 stores it's compared with, prices about 16% below theirs on average.
  • Macey's: #46 of 80 stores. Cheaper than 30 of the 74 stores it's compared with, prices about 1% above theirs on average.

Cheaper than H-E-B

Cheaper than Macey's

Prices are periodic snapshots and may differ from your local store.

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