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Fry's Food vs H-E-B: Which Is Cheaper?

As of September 17, 2026, H-E-B is cheaper. You'd pay about 12% less for the same groceries at H-E-B than at Fry's Food.

The breakdown — 4,929 products compared

  • H-E-B: cheaper on 4,207 items — overall winner on average price
  • Fry's Food: beats H-E-B on 683 items — but loses overall
  • Same price: 39 items

H-E-B wins overall — but not on every item. Download Labeled App and discover healthy foods for less.

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Estimated savings

  • Average prices: $4.77 at H-E-B vs $5.42 at Fry's Food
  • Basket savings: save about $13.00 on a 20-item basket at H-E-B (65¢ less per item)

Calculated by multiplying the average 65¢ price difference by a standard 20-item grocery trip.

Cheaper by aisle

  • H-E-B: cheaper on beverages (16%), frozen (16%), pantry (12%), snacks (11%), dairy (11%), baby foods (10%), bakery (10%), ready meals (10%), fresh produce (9%), meat (8%)

H-E-B comes out cheaper in every aisle compared.

Prices are periodic snapshots and may differ from your local store.

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