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CityMarket vs Hy-Vee: Which Is Cheaper?

As of September 17, 2026, Hy-Vee is barely cheaper. You'd pay about 1% less for the same groceries at Hy-Vee than at City Market.

The breakdown — 5,321 products compared

  • Hy-Vee: cheaper on 2,764 items — overall winner on average price
  • CityMarket: beats Hy-Vee on 1,978 items — but loses overall
  • Same price: 579 items

Hy-Vee wins overall — but not on every item. Download Labeled App and discover healthy foods for less.

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Estimated savings

  • Average prices: $5.50 at Hy-Vee vs $5.58 at CityMarket
  • Basket savings: save about $1.60 on a 20-item basket at Hy-Vee (8¢ less per item)

Calculated by multiplying the average 8¢ price difference by a standard 20-item grocery trip.

Cheaper by aisle

  • CityMarket: cheaper on fresh produce (18%), dairy (5%), pantry (1%)
  • Hy-Vee: cheaper on baby foods (4%), beverages (3%), bakery (3%), snacks (3%), meat (2%), ready meals (2%), frozen (1%)

Compared across 10 aisles, each averaged separately.

Cheaper in CityMarket

Ingredient score B
Flrt Zero Sugar Guava Lava Energy Drink Can

Flrt Zero Sugar Guava Lava Energy Drink Can

$2.00CityMarket
$4.00Hy-Vee
Ingredient score AB
Marzetti Glaze for Strawberries 13.5 oz

Marzetti Glaze for Strawberries 13.5 oz

$2.49CityMarket
$4.98Hy-Vee
Ingredient score B
Jarritos Mandarin Soda 12.5 oz

Jarritos Mandarin Soda 12.5 oz

$1.00CityMarket
$2.00Hy-Vee
Ingredient score B
Jarritos Pineapple Soda 12.5 oz

Jarritos Pineapple Soda 12.5 oz

$1.00CityMarket
$2.00Hy-Vee
Ingredient score B
Flrt Zero Sugar Berry Tempting Energy Drink Can

Flrt Zero Sugar Berry Tempting Energy Drink Can

$2.00CityMarket
$4.00Hy-Vee
Ingredient score A
Fresh Large Ripe Avocado

Fresh Large Ripe Avocado

$2.50CityMarket
$5.00Hy-Vee

Cheaper in Hy-Vee

Ingredient score C
Mom's Best Crispy Cocoa Rice Cereal Cocoa Cereal 13 oz Box 13 oz

Mom's Best Crispy Cocoa Rice Cereal Cocoa Cereal 13 oz Box 13 oz

$2.00Hy-Vee
$3.99CityMarket
Ingredient score B
Core Power Protein Shake Chocolate 26g Bottle 14 fl oz 14 fl oz

Core Power Protein Shake Chocolate 26g Bottle 14 fl oz 14 fl oz

$2.00Hy-Vee
$3.99CityMarket
Ingredient score B
Core Power Protein Shake Vanilla 26g Bottle 14 fl oz 14 fl oz

Core Power Protein Shake Vanilla 26g Bottle 14 fl oz 14 fl oz

$2.00Hy-Vee
$3.99CityMarket
Ingredient score A
On the Border Cafe Style Fiesta Size Tortilla Chips

On the Border Cafe Style Fiesta Size Tortilla Chips

$2.00Hy-Vee
$3.99CityMarket
Ingredient score B
Core Power Protein Shake Strawberry Banana 26g Bottle 14 fl oz 14 fl oz

Core Power Protein Shake Strawberry Banana 26g Bottle 14 fl oz 14 fl oz

$2.00Hy-Vee
$3.99CityMarket
Ingredient score B
Entenmann's Little Bites Kosher Dairy Real Fudge Mini Brownies 5 Packs 9 oz Multipack 5 Cnt

Entenmann's Little Bites Kosher Dairy Real Fudge Mini Brownies 5 Packs 9 oz Multipack 5 Cnt

$2.99Hy-Vee
$5.69CityMarket

Prices are periodic snapshots and may differ from your local store.

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