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Hy-Vee vs Tom Thumb: Which Is Cheaper?

As of September 17, 2026, Hy-Vee is cheaper. You'd pay about 10% less for the same groceries at Hy-Vee than at Tom Thumb.

The breakdown — 9,400 products compared

  • Hy-Vee: cheaper on 6,243 items — overall winner on average price
  • Tom Thumb: beats Hy-Vee on 2,063 items — but loses overall
  • Same price: 1,094 items

Hy-Vee wins overall — but not on every item. Download Labeled App and discover healthy foods for less.

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Estimated savings

  • Average prices: $5.38 at Hy-Vee vs $5.97 at Tom Thumb
  • Basket savings: save about $11.80 on a 20-item basket at Hy-Vee (59¢ less per item)

Calculated by multiplying the average 59¢ price difference by a standard 20-item grocery trip.

Cheaper by aisle

  • Hy-Vee: cheaper on frozen (15%), beverages (14%), meat (13%), ready meals (11%), snacks (10%), dairy (9%), bakery (8%), pantry (3%), fresh produce (2%)

Hy-Vee comes out cheaper in every aisle compared.

Prices are periodic snapshots and may differ from your local store.

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