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As of November 11, 2026, H-E-B is cheaper. You'd pay about 28% less for the same groceries at H-E-B than at Northgate Market.
Calculated by multiplying the average $1.28 price difference by a standard 20-item grocery trip.

Biggest saving at H-E-BPediaSure Grow & Gain Chocolate Protein Shakes 6 Pack$12.97 vs $23.99 at Northgate Market — save $11.02

Biggest saving at Northgate MarketGoldfish Baked with Whole Grain Cheddar Crackers - 27.3 Oz$4.79 vs $9.48 at H-E-B — save $4.69
The 15 products carried by the most stores we track — no more than two from any aisle — priced at H-E-B and Northgate Market.
| Product | H-E-B | Northgate Market |
|---|---|---|
| Daisy Squeezable Sour Cream 14 Ounces | $2.94 | $1.88 |
| Country Crock Original Vegetable Oil Spread 15 Ounces | $3.43 | $4.79 |
| Nutella Hazelnut Spread with Cocoa | $4.97 | $5.87 |
| Arm & Hammer Baking Soda, 1 lb. | $1.52 | $1.19 |
| Thomas' Original English Muffins | $3.77 | $5.99 |
| Coca-Cola Soda Cans | $8.42 | $11.54 |
| El Monterey Beef and Bean Burrito, Family size 8 pack/ 32 oz | $5.47 | $9.59 |
| King's Hawaiian Original Hawaiian Sweet Rolls, 12 Count | $4.72 | $5.15 |
| Diet Coke Soda Bottle | $2.58 | $3.49 |
| Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack | $2.97 | $4.79 |
| Eggo Buttermilk Waffles - 10 ct Frozen | $2.96 | $3.99 |
| belVita Blueberry Breakfast Bars Biscuits | $3.97 | $5.24 |
| Star Kist Tuna, In Water, Chunk Light 5 Oz | $1.12 | $1.79 |
| Spam 25% Less Sodium Meat 12 Oz | $3.72 | $6.83 |
| Haagen-Dazs Strawberry Ice Cream 14 Ounces | $3.87 | $4.79 |
| Total | $56.43 | $76.92 |
H-E-B is $20.49 cheaper on this basket.
Average price of the matched products in each aisle, biggest difference first.
| Aisle | H-E-B | Northgate Market | CheaperGap |
|---|---|---|---|
| Meat45 items | $3.66 | $5.79 | H-E-B · 37% |
| Baby food50 items | $2.08 | $3.23 | H-E-B · 36% |
| Ready meals138 items | $2.99 | $4.65 | H-E-B · 36% |
| Snacks170 items | $3.54 | $4.82 | H-E-B · 27% |
| Beverages192 items | $4.11 | $5.56 | H-E-B · 26% |
| Dairy88 items | $4.08 | $5.42 | H-E-B · 25% |
| Pantry338 items | $2.90 | $3.88 | H-E-B · 25% |
| Bakery52 items | $3.72 | $4.68 | H-E-B · 21% |
The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.
| Price level | H-E-B | Northgate Market | CheaperGap |
|---|---|---|---|
| Under $3439 items | $1.72 | $2.36 | H-E-B · 27% |
| $3 to $10660 items | $4.15 | $5.79 | H-E-B · 28% |
Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.
| Ingredient score | H-E-B | Northgate Market | CheaperGap |
|---|---|---|---|
| $2.93 | $3.83 | H-E-B · 23% | |
| $3.41 | $4.71 | H-E-B · 28% | |
| $3.45 | $4.72 | H-E-B · 27% | |
| $3.58 | $5.18 | H-E-B · 31% |
Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.
























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