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Pay Less vs Piggly Wiggly

As of November 11, 2026, Pay Less is cheaper. You'd pay about 17% less for the same groceries at Pay Less than at Piggly Wiggly.

Pay Less vs Piggly Wiggly at a glance

  • Pay Less is cheaper in all 9 aisles we compared.
  • On the healthiest products (ingredient score A or AB), Pay Less is 18% cheaper.
  • The same 15-product basket costs $56.93 at Pay Less and $67.66 at Piggly Wiggly.

Pay Less vs Piggly Wiggly: 3,069 products compared

  • Pay Less: cheaper on 2,536 items — overall winner on average price
  • Piggly Wiggly: beats Pay Less on 457 items — but loses overall
  • Same price: 76 items

Pay Less wins overall — but not on every item. Download Labeled App and discover healthy foods for less.

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How much you'd save at Pay Less

  • Average prices: $4.36 at Pay Less vs $5.27 at Piggly Wiggly
  • Basket savings: save about $18.20 on a 20-item basket at Pay Less (91¢ less per item)

Calculated by multiplying the average 91¢ price difference by a standard 20-item grocery trip.

How far apart Pay Less and Piggly Wiggly prices are

  • Within 10%: 425 items
  • 10% to 25% apart: 1,250 items
  • More than 25% apart: 1,318 items
  • Typical gap: 23.1% per item, where the prices differ
  • CELSIUS Sparkling Core Vibe Variety Pack, Functional Energy Drink 12 Fl Oz (Pack of 12)

    Biggest saving at Pay LessCELSIUS Sparkling Core Vibe Variety Pack, Functional Energy Drink 12 Fl Oz (Pack of 12)$19.89 vs $27.49 at Piggly Wiggly — save $7.60

  • Starbucks Veranda Blend Light Roast K-Cup Coffee Pods

    Biggest saving at Piggly WigglyStarbucks Veranda Blend Light Roast K-Cup Coffee Pods$14.09 vs $26.99 at Pay Less — save $12.90

The same basket at Pay Less and Piggly Wiggly

The 15 products carried by the most stores we track — no more than two from any aisle — priced at Pay Less and Piggly Wiggly.

ProductPay LessPiggly Wiggly
Daisy Squeezable Sour Cream 14 Ounces$3.19$2.09
Country Crock Original Vegetable Oil Spread 15 Ounces$3.49$3.59
Jiffy Corn Muffin Mix 8.5 Oz$0.75$0.89
Nutella Hazelnut Spread with Cocoa$5.39$6.59
Thomas' Original English Muffins$3.50$3.50
Coca-Cola Soda Cans$8.99$11.99
El Monterey Beef and Bean Burrito, Family size 8 pack/ 32 oz$5.49$6.49
King's Hawaiian Original Hawaiian Sweet Rolls, 12 Count$4.99$5.49
Alani Nu Pink Slush Sugar Free Energy Drink Can$2.00$3.29
Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack$2.99$4.69
Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces$3.09$2.99
Eggo Buttermilk Waffles - 10 ct Frozen$2.89$4.09
belVita Blueberry Breakfast Bars Biscuits$4.49$5.99
Star Kist Tuna, In Water, Chunk Light 5 Oz$1.19$1.59
Spam 25% Less Sodium Meat 12 Oz$4.49$4.39
Total$56.93$67.66

Pay Less is $10.73 cheaper on this basket.

Pay Less vs Piggly Wiggly prices by aisle

Average price of the matched products in each aisle, biggest difference first.

AislePay LessPiggly WigglyCheaperGap
Frozen110 items$4.48$6.02Pay Less · 25%
Meat180 items$5.09$6.78Pay Less · 25%
Ready meals454 items$3.81$4.88Pay Less · 22%
Pantry645 items$3.31$4.18Pay Less · 21%
Baby food37 items$3.45$4.15Pay Less · 17%
Bakery192 items$4.04$4.84Pay Less · 17%
Snacks422 items$4.58$5.47Pay Less · 16%
Dairy272 items$3.51$4.09Pay Less · 14%
Beverages738 items$5.76$6.52Pay Less · 12%

Pay Less vs Piggly Wiggly on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Price levelPay LessPiggly WigglyCheaperGap
Under $3874 items$1.84$2.31Pay Less · 21%
$3 to $102,015 items$4.73$5.69Pay Less · 17%
Over $10180 items$12.49$14.93Pay Less · 16%

Healthier groceries: Pay Less vs Piggly Wiggly

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient scorePay LessPiggly WigglyCheaperGap
Score A404 items$3.73$4.52Pay Less · 18%
Score AB651 items$3.99$4.93Pay Less · 19%
Score B987 items$4.25$5.11Pay Less · 17%
Score C1,027 items$4.95$5.94Pay Less · 17%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.

Where Pay Less and Piggly Wiggly rank on price

  • Pay Less: #8 of 80 stores. Cheaper than 65 of the 70 stores it's compared with, prices about 11% below theirs on average.
  • Piggly Wiggly: #63 of 80 stores. Cheaper than 14 of the 69 stores it's compared with, prices about 8% above theirs on average.

Cheaper than Pay Less

Cheaper than Piggly Wiggly

Prices are periodic snapshots and may differ from your local store.

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