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As of November 11, 2026, Pay Less is cheaper. You'd pay about 8% less for the same groceries at Pay Less than at Fiesta Mart.
Calculated by multiplying the average 42¢ price difference by a standard 20-item grocery trip.

Biggest saving at Pay LessBertolli Olive Oil Extra Virgin - 1.5 Liter$21.99 vs $29.99 at Fiesta Mart — save $8.00

Biggest saving at Fiesta MartSimilac Infant Formula, With Iron, Milk Based Powder, 0 12 Months 13.1 Oz$32.29 vs $38.99 at Pay Less — save $6.70
The 15 products carried by the most stores we track — no more than two from any aisle — priced at Pay Less and Fiesta Mart.
| Product | Pay Less | Fiesta Mart |
|---|---|---|
| Daisy Squeezable Sour Cream 14 Ounces | $3.19 | $2.77 |
| Country Crock Original Vegetable Oil Spread 15 Ounces | $3.49 | $4.29 |
| Jiffy Corn Muffin Mix 8.5 Oz | $0.75 | $0.67 |
| Nutella Hazelnut Spread with Cocoa | $5.39 | $5.49 |
| Coca-Cola Soda Cans | $8.99 | $9.97 |
| El Monterey Beef and Bean Burrito, Family size 8 pack/ 32 oz | $5.49 | $6.57 |
| King's Hawaiian Original Hawaiian Sweet Rolls, 12 Count | $4.99 | $3.97 |
| Alani Nu Pink Slush Sugar Free Energy Drink Can | $2.00 | $2.49 |
| Dave's Killer Bread Organic 21 Whole Grains & Seeds Bread 27 Ounces | $6.69 | $7.49 |
| Nature Valley Oats 'n Honey Crunchy Granola Bars 12 Pack | $2.99 | $5.89 |
| Eggo Blueberry Waffles - 10 ct | $2.89 | $3.98 |
| belVita Blueberry Breakfast Bars Biscuits | $4.49 | $4.99 |
| Star Kist Tuna, In Water, Chunk Light 5 Oz | $1.19 | $1.09 |
| Spam 25% Less Sodium Meat 12 Oz | $4.49 | $4.49 |
| Birds Eye Broccoli Florets 10.8 Oz | $2.09 | $3.69 |
| Total | $59.12 | $67.84 |
Pay Less is $8.72 cheaper on this basket.
Average price of the matched products in each aisle, biggest difference first.
| Aisle | Pay Less | Fiesta Mart | CheaperGap |
|---|---|---|---|
| Ready meals237 items | $4.27 | $5.40 | Pay Less · 21% |
| Frozen49 items | $4.91 | $5.92 | Pay Less · 17% |
| Snacks214 items | $4.70 | $5.54 | Pay Less · 15% |
| Bakery93 items | $3.89 | $4.25 | Pay Less · 9% |
| Meat95 items | $5.17 | $5.60 | Pay Less · 8% |
| Pantry291 items | $3.25 | $3.53 | Pay Less · 8% |
| Dairy141 items | $4.06 | $4.34 | Pay Less · 7% |
| Baby food30 items | $6.45 | $6.18 | Fiesta Mart · 4% |
| Beverages516 items | $5.35 | $5.37 | Same |
The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.
| Price level | Pay Less | Fiesta Mart | CheaperGap |
|---|---|---|---|
| Under $3565 items | $1.92 | $2.11 | Pay Less · 9% |
| $3 to $101,019 items | $5.20 | $5.61 | Pay Less · 7% |
| Over $1091 items | $13.50 | $15.39 | Pay Less · 12% |
Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.
| Ingredient score | Pay Less | Fiesta Mart | CheaperGap |
|---|---|---|---|
| $3.86 | $4.02 | Pay Less · 4% | |
| $4.01 | $4.43 | Pay Less · 9% | |
| $4.46 | $4.89 | Pay Less · 9% | |
| $5.19 | $5.72 | Pay Less · 9% |
Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.
























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