Giant vs Market Basket

Giant vs Market Basket at a glance

• It's not a clean sweep: Market Basket is cheaper in 3 of 10 aisles, led by frozen (8% less).
• The same 15-product basket costs $62.70 at Market Basket and $71.06 at Giant.
• On the healthiest products (ingredient score A or AB), Giant is 2% cheaper.

How far apart Giant and Market Basket prices are

• Within 10%: 1,383 items
• 10% to 25% apart: 1,544 items
• More than 25% apart: 794 items
• Typical gap: 13.8% per item, where the prices differ

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  Biggest saving at GiantPremier Protein Vanilla Milkshake 30g 100% Whey Protein Powder$43.99 vs $52.49 at Market Basket — save $8.50

• 

  Biggest saving at Market BasketFOLGERS 25.9 OUNCE CLASSIC ROAST Each$15.99 vs $21.49 at Giant — save $5.50

The same basket at Giant and Market Basket

The 15 products carried by the most stores we track — no more than two from any aisle — priced at Giant and Market Basket.

Market Basket is $8.36 cheaper on this basket — the opposite of the overall result, which averages every matched product.

Giant vs Market Basket prices by aisle

Average price of the matched products in each aisle, biggest difference first.

Giant vs Market Basket on cheap and pricier items

The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.

Healthier groceries: Giant vs Market Basket

Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.

Ingredient score	Giant	Market Basket	CheaperGap
Score A483 items	$4.06	$4.15	Giant · 2%
Score AB695 items	$4.60	$4.69	Giant · 2%
Score B1,265 items	$5.10	$5.13	Giant · 1%
Score C1,388 items	$5.32	$5.29	Market Basket · 1%

Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.