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As of November 11, 2026, Price Rite Marketplace is cheaper. You'd pay about 22% less for the same groceries at Price Rite Marketplace than at Foodtown.
Price Rite Marketplace wins overall — but not on every item. Download Labeled App and discover healthy foods for less.
Calculated by multiplying the average $1.10 price difference by a standard 20-item grocery trip.
Biggest saving at FoodtownPerdue 8% Fat Boneless Skinless Chicken Thigh Fillets$3.99 vs $7.49 at Price Rite Marketplace — save $3.50
Biggest saving at Price Rite MarketplacePompeian Robust Extra Virgin Olive Oil - 48 Fl. Oz.$15.99 vs $26.99 at Foodtown — save $11.00
The 15 products carried by the most stores we track — no more than two from any aisle — priced at Foodtown and Price Rite Marketplace.
| Product | Foodtown | Price Rite Marketplace |
|---|---|---|
| Daisy Squeezable Sour Cream 14 Ounces | $3.28 | $2.99 |
| Country Crock Original Vegetable Oil Spread 15 Ounces | $5.49 | $3.49 |
| Jiffy Corn Muffin Mix 8.5 Oz | $0.75 | $0.50 |
| Nutella Hazelnut Spread with Cocoa | $5.99 | $3.99 |
| Thomas' Original English Muffins | $3.50 | $3.99 |
| Coca-Cola Soda Cans | $10.99 | $8.39 |
| King's Hawaiian Original Hawaiian Sweet Rolls, 12 Count | $4.99 | $2.99 |
| Alani Nu Pink Slush Sugar Free Energy Drink Can | $3.29 | $2.59 |
| Pillsbury Strawberry Toaster Strudel Pastries 6 Count/11.7 Ounces | $4.99 | $2.99 |
| Eggo Buttermilk Waffles - 10 ct Frozen | $3.49 | $2.99 |
| Eggo Blueberry Waffles - 10 ct | $3.49 | $2.99 |
| belVita Blueberry Breakfast Bars Biscuits | $4.99 | $4.49 |
| CHIPS AHOY! Original Chocolate Chip Cookies - 18.2 Oz | $5.99 | $5.39 |
| Star Kist Tuna, In Water, Chunk Light 5 Oz | $1.49 | $1.00 |
| Spam 25% Less Sodium Meat 12 Oz | $5.49 | $4.19 |
| Total | $68.21 | $52.97 |
Price Rite Marketplace is $15.24 cheaper on this basket.
Average price of the matched products in each aisle, biggest difference first.
| Aisle | Foodtown | Price Rite Marketplace | CheaperGap |
|---|---|---|---|
| Frozen145 items | $6.92 | $4.89 | Price Rite Marketplace · 29% |
| Ready meals481 items | $5.30 | $3.77 | Price Rite Marketplace · 29% |
| Pantry738 items | $4.38 | $3.28 | Price Rite Marketplace · 25% |
| Snacks660 items | $4.79 | $3.71 | Price Rite Marketplace · 23% |
| Dairy290 items | $4.97 | $3.94 | Price Rite Marketplace · 21% |
| Bakery258 items | $5.28 | $4.41 | Price Rite Marketplace · 16% |
| Meat184 items | $6.05 | $5.17 | Price Rite Marketplace · 15% |
| Beverages624 items | $5.13 | $4.38 | Price Rite Marketplace · 14% |
The same products grouped by what they cost — a store can win on everyday basics and lose on bigger-ticket items, or the other way round.
| Price level | Foodtown | Price Rite Marketplace | CheaperGap |
|---|---|---|---|
| Under $31,166 items | $2.35 | $1.85 | Price Rite Marketplace · 21% |
| $3 to $102,118 items | $5.72 | $4.47 | Price Rite Marketplace · 22% |
| Over $10154 items | $16.47 | $12.94 | Price Rite Marketplace · 21% |
Matched products grouped by their Labeled ingredient score, from A (cleanest ingredients) to C.
| Ingredient score | Foodtown | Price Rite Marketplace | CheaperGap |
|---|---|---|---|
 Score A542 items | $5.11 | $4.23 | Price Rite Marketplace · 17% |
 Score AB677 items | $4.83 | $3.68 | Price Rite Marketplace · 24% |
 Score B1,123 items | $4.78 | $3.73 | Price Rite Marketplace · 22% |
 Score C1,096 items | $5.46 | $4.25 | Price Rite Marketplace · 22% |
Scores come from the Labeled app, which grades each product's ingredients against research from the FDA, EFSA, WHO and others.
On Oct 16: Price Rite Marketplace 23% cheaper. On Nov 11: Price Rite Marketplace 22% cheaper. Each point is one price update (9 so far).
Prices are periodic snapshots and may differ from your local store.
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